Last updated: September 30, 2026 · Türkçe
1. Data Controller
This privacy policy applies to the website www.vipemlak.com, the VipEmlak mobile app, and our official Instagram, Facebook and TikTok accounts, all operated by VIPEMLAK Turizm İnşaat Ticaret Ltd. Şti. (“VipEmlak”, “we”).
- Company: VIPEMLAK Turizm İnşaat Ticaret Ltd. Şti.
- Address: Alata Mah. Gençlik Cad. Atmaz Ap. No:21B, 33730 Erdemli / Mersin, Türkiye
- Phone: +90 324 557 75 04
- Email: [email protected]
We act as data controller under the Turkish Personal Data Protection Law No. 6698 (“KVKK”).
2. Personal Data We Collect
2.1. Data you provide on our website and mobile app
- Identity and contact details: name, surname, phone number, email address
- Request details: your questions about listings, property preferences (budget, area, number of rooms, etc.), message contents
- Account details: if you register, your username, password hash and profile photo
- Favorites and saved searches
2.2. Data collected automatically
- Device and connection data: IP address, browser type, operating system, device model, app version
- Usage data: listings viewed, search history, time spent on pages
- Location: only with your explicit permission, for “listings near me” and map features
- Notification token: used to send push notifications to your device
2.3. When you contact us on Instagram or Facebook
When you send a message to our Instagram account (@vipemlak) or our Facebook Page (Vip Emlak), or comment on our posts, the following data is transferred to our customer management panel through Meta Platforms’ official interfaces (Instagram Graph API and Messenger Platform):
- Account details: your page-scoped Instagram/Facebook user ID, username, name and profile picture URL
- Communication content: the messages you send us, your comments on our posts, attached photos, videos and files, and their timestamps
- Our replies: messages and comment replies sent to you by our team
We only process messages and comments addressed to our own accounts. We do not access your other conversations, followers or posts on Instagram or Facebook. We do not use this data for ad targeting, we do not sell it, and we do not share it with third parties for marketing.
2.4. When you contact us on TikTok
When you send a direct message to our official TikTok Business Account or comment on our videos, the following data is transferred to our customer management panel through TikTok’s official interfaces (TikTok API for Business — Business Messaging and account comments):
- Account details: your TikTok user ID, username, display name and profile picture URL
- Communication content: the messages you send us, your comments on our videos, shared images and posts, and their timestamps
- Our replies: messages and comment replies sent to you by our team, and comments we hide
Under TikTok’s rules we never send the first message; we only reply within 48 hours after your message. We only process messages and comments addressed to our own account. We do not access your other conversations, followings or videos on TikTok. We do not use this data for ad targeting, we do not sell it, and we do not share it with third parties for marketing.
3. How We Collect Data and Legal Basis
Personal data is collected through website forms, the mobile app, phone calls, WhatsApp, Instagram, Facebook, TikTok and email, by automated and partly automated means. Our legal bases are:
- Necessity for entering into or performing a contract (KVKK Art. 5/2-c)
- Compliance with our legal obligations (KVKK Art. 5/2-ç)
- Our legitimate interests (KVKK Art. 5/2-f)
- Your explicit consent for marketing communications, location use and cookies (KVKK Art. 5/1)
4. Purposes of Processing
- Providing brokerage services for buying, selling and renting real estate
- Responding to your listing requests and recommending suitable properties
- Scheduling appointments and managing customer relationships
- Replying to your Instagram, Facebook and TikTok messages and comments, routing them to the right agent, and keeping the conversation history
- Resolving your requests and complaints
- Improving our services, debugging and keeping our systems secure
- Sending campaign and new-listing notifications, if you have consented
- Complying with legal obligations
5. Cookies
Our website uses cookies to keep you signed in, remember your preferences and measure site traffic. Essential cookies are required for the site to work; analytics and marketing cookies run only with your consent. You can delete or block cookies in your browser settings, although some features may then not work.
6. Mobile App Permissions
The VipEmlak mobile app may request the permissions below. If you decline, only the related feature is disabled.
- Location: to show your position on the map and list nearby properties
- Notifications: for new listings, messages and campaigns
- Camera and gallery: to upload a profile photo or send property images
- Internet and network state: to load listing data
The app does not track your location continuously in the background.
7. Third-Party Service Providers
We use the following providers; each is subject to its own privacy policy:
- Meta Platforms (Instagram and Facebook) — delivering the messages and comments you send to our official accounts, and delivering our replies to you
- TikTok (TikTok for Business) — delivering the messages and comments you send to our official TikTok account, and delivering our replies to you
- respond.io — the messaging platform our team uses to manage social media messages
- OpenAI — only at the request of our authorized staff, to create summaries of conversations and messages
- Google Firebase — push notifications and app stability monitoring
- OpenStreetMap — map display and address lookup
- Google and Facebook — social sign-in, if you choose it
- WhatsApp — if you choose to contact our agents on WhatsApp
- Our hosting provider — server infrastructure
8. Data Transfers
Your personal data may be shared with the relevant real estate agent as part of the service, with authorized public authorities where legally required, and with the providers listed above. We never sell or rent your data to third parties for marketing. Some providers host their servers outside Türkiye, so a limited international transfer may occur.
9. Retention
We keep personal data for as long as the processing purpose requires and until the end of the statutory limitation periods; afterwards it is deleted, destroyed or anonymized. Instagram and Facebook message and comment records are kept for as long as needed to manage the customer relationship. Raw technical event records received from Meta are kept for at most 7 days and then deleted automatically.
10. Your Rights
Under Article 11 of KVKK you may learn whether your data is processed, request information about it, learn the purpose of processing and whether it is used accordingly, know the third parties it is transferred to in Türkiye or abroad, request correction of incomplete or inaccurate data, request deletion or destruction, request that these actions be notified to third parties, object to a decision against you made solely by automated systems, and claim compensation for damages caused by unlawful processing.
Send your requests to [email protected] or in writing to our address above. We respond within 30 days.
Deleting your Instagram, Facebook and TikTok data
How to request deletion of the data you shared with us on Instagram, Facebook or TikTok is explained on our User Data Deletion Instructions page.
11. Security
We apply appropriate technical and organizational measures, including encrypted connections (HTTPS), access authorization and regular security updates, to protect your data against unauthorized access, loss and misuse.
12. Children’s Privacy
Our services are not directed at people under 18, and we do not knowingly collect their personal data.
13. Changes to This Policy
We may update this policy from time to time. The current version is always published on this page; the date at the top shows the last update.
14. Contact
VIPEMLAK Turizm İnşaat Ticaret Ltd. Şti.
Alata Mah. Gençlik Cad. Atmaz Ap. No:21B, 33730 Erdemli / Mersin, Türkiye
Phone: +90 324 557 75 04
Email: [email protected]